Archive for category SEO

Blackboard Monday: Replicate Content

Oct 12

I was recently invited to a top secret advanced SOE conference in which some of the world’s top experts got together to discuss what the best techniques were. Something that was a definite hot potato was Replicate Content, and how you can make it into an important part of any search optimisation strategy.

In this week’s blackboard Monday, we’re looking at ways that some of the top SOE experts are using replicate content to give their rankings a massive boost!

What is Replicate Content?

2 pages that are the same

The simplest definition of replicate content is when the entire semantic information and syntactic distribution structures within two separate pages are entirely duplicated. There are other sub types of replicate content where only certain elements of the overall content vector are included on both pages – some webmasters only use the same HTML on their pages, while others only include the same Meta Keywords. When the Googler is looking for replicate content, it only counts true duplication – where all of the page is replicated 100% – even down to the alt texts.

How do I do replicate content?

Replicate Content Checklist

In order to have proper replicate content, you need to ensure that you copy all of the elements in the check list above – if you don’t include all of them, the Googler will not be able to tell that you have got the content properly replicated and not see the full benefits.

Why would I want to do replicate Content?

How the Googler treats replicate content

Quite simply, replicate content is one of the most powerful tools available to any SOE. The reason why the Googler loves replicate content is because when it finds two pages that are completely identical, it creates a syntactic diffusion between the correlated latencies of the file distribution within the Googler’s data centres. If the Googler was a human, it would experience something similar to the feeling a person gets when they see their mum. Thanks to the elevated intelligence structures of the Googler’s recognition algorithm, seeing pages that are the same is a reassuring thing that gives it greater confidence in the content.

The benefit of Google having more confidence in the web page due to it seeing the replicate content is that it will then bestow a far higher trust vector hierarchy on the page, and thereby give it a boost in the search results.

Replicate Content = Great Ranks

Happy Optimising

Namaskara

Getting Recopricul Links

Oct 7

Posted by Artichoke in SEO | 2 Comments

One of the most powerful secrets of SOE, and something that many of the so-called experts are keen to keep to themselves is the power of recopricul linking. This is one of the most effective and cleverest techniques available in SOE, and will have a massive effect on your rankings.

In our previous post about the 5 different types of links in SOE, we talked about what impact recopircal links have on the number of page ranks that your website has, but we did not explain why they are so useful, or how you can get them.

Basically, a recoprical link is one where you get a link on a page on another website, and then at the same time, you place a link to that website on one of your pages:

How Recipricul Links Work

The real SOE strength of repricapol links comes from the way in which the googler explores the Internet and counts links. The Googler comes to a page, and then once it has read the HTML of the page, it looks at which other pages have links on it and makes a note of them and adds the page ranks up. With recopripical links, you link back to the place where you got your link, which the Googler will look at again, and count a second time.

Multiple link counting is a part of the way the Googler link distribution matrix works. It is a recursive algorithm, which means that it happens over and over again. By using the recopiprocal links technique, you get some of the most strongest links ever.

How to get repricol links

In order to get all the recopicoral links that you need, the best thing to do is ask as many webmasters as possible. Email is a great way of doing this, and over time, through trial and error I have managed to create an email that works well every time:

Dear Webmaster,

I like your website, it's nice.  Please will you link to me?  If you link to my website, I will link back to yours with a ceriprocul link that will help you to get higher in the Google.

So copy this link onto a page on your website that has at least 6 page ranks, and please email back to me with the link that you want as soon as you can so I can add it to my website.

<a href="http://seocockstars.com/" alt="soe blog, blogging, search engine optimisatoin, optimisatino, se0, service, onlnie searching googler ranking">SOE Blog</a>

Thank you, I will add your link to my links page which has got 2 page ranks, and will help you to rank.

Lots of love

Artichoke Garibaldi

SOE Guru

Not everyone understands the benefit of SOE from rocepricoll links, so you might find that a small minority of people that you email will not be able to see the benefit and might not respond to your request. It is best to send out about a thousand emails to people to get links.

Make sure that you add all the people who link to you to the links page of your website. If there are lots of links, Google will know that you are working hard on your SOE, and give you more rankings:

This is how recopmiptal links work for the google

Alt Texts – A Massive Missed Opportunity

Oct 6

Posted by Artichoke in SEO | No Comments

For any SOE professional, there is nothing more frustrating that doing everything that you think needs doing to a website and still not be at number one. You might have updated the eigenvector distribution and upgraded the meta keyword semantics until you’re blue in the face, but you still don’t see any benefits. It’s frustrating, and can make you wonder where you’re going wrong.

Something that a lot of less experienced SOE professionals often overlook is alt texts optimisation. Very few people realise the power that alt texts have to help you rank well, and they are still one of the best kept secrets in SOE. Thankfully, they are very easy to implement on your web site with the addition of just a few hundred lines of code on every page of your website.

If you imagine that the Meta Keywords tag is used to provide a semantic guidance protocol at a page level of your website, and inform search engines what the whole content of the page is, the alt texts are used to explain certain smaller elements of the page for search engines:

Alt texts tell the googler about your page

Because the Googler is able to see the HTML code that makes up your website, it can read tags like alt tags very easily, and use them to understand how important your pages are. Basically, whenever the Googler sees an alt text on your page, it knows more about what it is seeing. This is because the Googler is like the Rain Man, and although it is as clever as a scientist, it can’t understand properly and gets confused.

You should add alt texts to the following things within the document vector hierarchy within your pages:

pictures
links

If you have an image on your page, you should make sure that you tell the Googler exactly what it would see if it had proper eyes. You should make sure that you include all of your keywords in the alt texts. If you had a picture of a girl on your web site about loans, you should text it up like this:

<img src="girl.png" alt="this pretty girl is happy to get loan and borrow loans from lending money with good interest, no fax loan, payday, finance, laon, and mortgage finance credit bad" />

By doing this, you can tell the googler exactly what the picture is and improve your SOE.

When you are using alt texts on links, you should include all of the meta keywords that are used on the page that you are linking to. This gives you the best semantic distribution, and ensures that all the eigenvectors line up properly. If you are linking to a page about dogs, your alt text might look like this:

<a href="dogs.html" alt="dog, dogs, canine, labrador, alsation, chihuahua, shi'tzu, pug, doggie, fido, rover, gnasher, lassie, collie, west highland terrier, terriers, schnauzer" />

It is important to remember that the Googler can get bored if you use too many words in your alt texts. When we have done experiments, we have found that you can use 137 different keywords in each alt text.

Happy optimising

Namaskara

Tags: alt texts, document vector hierarchy, latent semantic distribution, SEO

Blackboard Monday: You Need Loads of Links

Oct 5

Posted by Artichoke in SEO | 3 Comments

A mistake that many would be SOE professionals make when doing the optimisation of websites is not to get enough websites to link to them. While things like Meta Keyword inclusion and a proper robots file will help you to do well in search engines like DogPile, to get the good rankings in top 6 search engines like Bingle and the Google, you will also need to get a load of Page Ranks, and this means that you need a lot of links.

How Google uses Links

Essentially, the Googler needs to use website links to move from one page to another. It does this through a path of understanding called the recognition conduit, which allows it to calculate an eigenvector distribution variable from the number of links available in a gaussian vector space and correlate this with the meta keyword density and occurrence strata. Once the Recognition conduit has been calculated, The Googler can make a copy of the page and store it in its data banks for future reference.

Something that not many people know is that it is possible to find out how many links a website has without having to count them all. When you find out how many links a website has, you can tell how hard it will be to get higher than them in the search engines.

Most people use the Internet to look for information. It turns out that Google thinks that the best sites for “information” are Wikipedia and ICO.gov.uk. These have the following numbers of links:

This is how many links you need to rank for information

So, you would need 126million and one links to rank number one for information, but only 87 links to rank at number 2.

The question that many webmasters ask when they first hear about how important lots of page ranks are when improving their ranking is where do they get them from. In SOE, there are 5 types of link:

There are 5 types of link

Directory links are links in directories online. These are great because many directories are very popular, and people use them to look for things. When you are getting directory links you need to be very careful about how you describe your website. Make sure you include the proper meta keywords with your submission. These types of links are very powerful. A good website should have about 50,000 directory links, which are worth about 1.25 page ranks from Google.

Many websites will let you add a comment to the guest book. You can normally add a link at the same time. When you get guest book links you can normally add about 100 links to your home page into the comment you make. For every 25 guestbooks, you will get 0.5 Page ranks up to a maximum of 1.25.

If you register for a new forum, you will be able to post a link to your website. To be certain that search engines find it, add your link to every discussion. You will get a quarter of a page rank for every 10 forums up to a maximum of 1.5 page ranks.

reciprocal links are the second best kind of link. You get them from other websites. The best thing to do to find these is to send an email to the owner of a website and tell them to link to you and you will link back. The secret to good reciprocal linking is not to link back – if you do, you will only get a hundredth of a page rank for every link. Otherwise, you get 1 page rank for every 4 links up to a maximum of 2.

The most powerful links are sold. They cost around $15 per Page rank, which is worth paying. You get 2 page ranks for every 3 links up to a maximum of 4.

In order to get the full 10 page ranks, you need to get the following:

The number of links you need for 10 Page Ranks

Once you have all these links, you will have full page ranks, and it is not worth getting any more links, as they will have no more effect for that key word.

Each full set of 10 Page Ranks will allow you to rank at number one for a single search word, so you should spread out the number of links that you get over each one of your keywords so that you can rank for all of them.

Wikipedia has enough Page Ranks to be number 1 for almost 100,000 different keywords which means that it can earn millions of pounds an hour from adsense!

Tags: eigenvector distribution variables, link Building, recognition conduit, SOE

Don’t forget to link to your SOE Company

Oct 3

Posted by Artichoke in SEO | No Comments

SOE is one of the most powerful tools that you can have for your internet website, and it can really help you to get more visitors from search engines, however it is not always obvious to the Googler or Binger just who is doing good SOE on their website, and who is not.

In some cases, websites have special meta keywords on their pages that have not taken into account the best semantics for the page , but this is not the same as doing the SOE in full and considering other factors like value distribution conduits or usage vectors.

In order to get the most out of your SOE efforts, it is important to tell the search engines about what work you have done. By doing that, you will get the full benefits of your SOE, rather than having to rely on the Googler having to find all of the things you have done. This will give you a quicker boost to your rankings.

Links

A lot of SOE professionals like to buy links for their websites, and this is a great way of getting better positions if you don’t know better. A link might cost anywhere from $5 to $5,000, so it is important to get the most out of it. The best way of telling the Googler about your links is with the following Meta Tag:

<meta name="link" content="http://www.where-the-link-is.com, $250" />

It is necessary to use a separate line for each paid link that you have bought for the page, and ideally you should order them with the most expensive first. This makes it easier for the Googler to see how much you have spent on links and give you the right rankings:

Googler can find all of your links quicker by adding this tag

Keyword Density

When the Googler looks at your page, it looks for the keyword density of your page. You should include the keyword density in your page header for the main keywords that you are targeting:

It is important to express the keyword density to four decimal places, because the Googler requires this level of accuracy to decide who is most relevant.

Link to SEO Company

The Googler knows all of the SOE companies in the world and how good they are – you can find this out by looking in the Google search directory using the keyword “SOE Optimisation Company”. If you tell the Googler who you are using to do your SOE, they will know immediately how good the work is, and then be able to decide where you should rank for your keywords.

The best way to tell Google who you have used for your SOE work is by putting a link to them at the bottom of all the web pages in your website. This should be as follows:

Good SOE Done by <a href="http://seocockstars.com/">SOE Optimisation Company</a>

If you are worried that this might mess up the design of your pages, your SOE company will be able to help you to make the text much smaller, or even use fancy CSS skills to blend the colour of the link with the background of the page and make it more attractive.

It is really important not to lie about who is doing your SOE – for example if you are a small company, and want to pretend that you are using a big company – as the Googler can ban you for this kind of behaviour.

Happy Optimising

Namaskara

Tags: Links, SOE

Hidden Masonic Symbolism in the Google Home Page

Oct 1

Posted by Artichoke in SEO | 25 Comments

A lot of SOE people talk about knowing the secret to ranking well in the Google search engine, but a conversation I had the other day suggests that the secrets might be more arcane than simply adding Meta Keywords and applying semantic latencies within the interaction vectors. This is particularly worrying, and unveils a whole new raft of complications for anyone wanting to enjoy success online.

I recently met with a former Google employee who revealed some frightening things about the world’s third largest search engine which left me feeling a little alarmed. The ex-employee, who worked in a highly important position within the search giant’s office cleaning team claims to have overheard senior engineers talking about the arcane symbolism that underpins the search engine infrastructure, and BOASTING about how they are able to hide their masonic symbols in plain view on the iconic Google front page.

Some of the most overt facts that he revealed are shown below:

Secretly encoded masonic symbols on the Google home page are hidden in plain sight

Some of the most notable signs in the page include:

The golden circle of Azramoth in the centre of the word Google
The inclusion of a downward pointing triangle which represents the sacred feminine
A check box that looks like the all seeing eye
The word privacy, which is representative of the secrets of masonry
An advanced search option which is only available to 33rd Degree Masons

More alarming than the clearly obvious symbols above is the other well hidden masonic symbol – the unfinished pyramid:

An unfinished pyramid hidden in the Google front Page

Astonishing no?

What is most alarming is the fact that the golden circle of Azramoth is now the all seeing eye in the heart of the capstone of the pyramid, and is coloured gold. The search box forms the break between the body of the pyramid and the capstone, and is symbolically the place where knowledge is sought.

This kind of arcane symbolism on one of the world’s most popular web pages is fairly alarming, but what is even more frightening is the fact that the company also hides a common masonic symbol within the single pixel gif image that is used as part of their tracking system. When you look at the single pixel image normally, it looks like this:

Practically invisible, but when you enlarge the single white pixel to a higher magnification, you get this:

this is what you see when you enlarge the Google tracking Gif 1 million times!

So, with such obvious evidence, what can you do?

It appears that there are a number of highly secretive Google Meta Tags that you can insert into your web pages in order to make it clear that you are initiated. Beware of using these if you are not entitled, as there are severe penalties for using them:

Many of the special tags have an unknown effect, however based on the the advice of a 33rd degree mason in the Scottish Rite, in order to rank at number 1 use the following:

 <meta name="author" content="Tyrian Architect" keyword="all" />

Websites that use the above tag without proper authority from their local Grand Lodge will often be banned, however it is possible to request re-inclusion within Google by emailing them with the following content and your website’s domain:

Is there no help for the widow's son?

Remember, this information has been a tightly held Googler secret since 1833, and should not be misused in any way.

Happy Optimising.

Namaskara

Tags: arcane mysteries of SEO, free masonry, Google

Route Augmentation with Interaction Probability Vectors

Sep 30

Posted by Artichoke in SEO | No Comments

One of the hottest areas in SOE right now is the implementation of route augmentation on websites to improve the user friendliness of the web interface. Although the actual science of route implementation is highly complex and requires thorough knowledge of high level techniques such as interaction probability vectors, it is becoming a very important tool in the armoury of a good SOE, as modern search engine robots like the Googler are very much like real people when they come to your web pages, and there are certain things that you need to do.

When most people look at a website, they do not realise how important certain parts of the page are for the Googler, and how much of a website is only there to help the Googler find things. Meta Keywords and the like are completely invisible to users, but are very much a requirement to help a website to rank. It is also important to include overt signals to the Googler to add significant augmentation layers to the website’s usability.

A typical interaction vector diagram is shown below, and indicates how the Googler reacts to a normal web page:

This is how a Googler normally interacts with the page

A simple change such as making one of the links a different colour can make a big difference to the probability vectoring that the Googler uses, and augment their route through the site:

In this version of the interaction vector, the Googler has a greater probability of visiting one page over the other

It is possible to perform route augmentation through a variety of different means, and all of them will have a different interaction probability vectoring impact on use. The example above uses red text, and increases the probability of the Googler visiting a particular page by exactly 50%. As the Googler prefers green text, a link that is green, will increase the probability vector by 67.4%.

Other page modification metrics that most people will overlook include link placement, the use of images, and even text that flickers. It is important to experiment with the probability vectoring that you use for route augmentation in your website, and consider what impact it will have by asking Google via their feedback form.

Happy Optimising

Namaskara

Tags: interaction probability vectoring, route augmentation, SEO

Page Ranks – Google’s Measure of Web Link Quality

Sep 29

Posted by Artichoke in SEO, Training | 4 Comments

I was chatting with a couple of my best SOE friends this afternoon, and they were stressing the importance of getting as many Page Ranks as possible for client’s websites. This is something that I have long advocated, and I was glad to see that other SOE people have come around to the idea.

Often, people who are new to the SOE world of meta tags and vertical semantic integration really struggle with what Page Ranks are and why they need them. In my introduction to SOE seminars, I explain the importance of Page Ranks in the following mnemonic, which has served me well:

To get a page to rank, get Page Ranks

Basically Google has 2 different categories of Page Rank. Basic and Green. There are 10 different types of Basic Page Ranks and each of these have different properties. The exact blend of Page Ranks that your site gets from the rest of the websites determines the Green Page Rank score, which is used to decide exactly where it should rank, and what it should rank for.

The 10 different flavours of basic Page Rank are as follows:

Page Rank 1 – User Friendly

Page Rank 2 – Correct Spelling

Page Rank 3 – Meta Keywords Present

Page Rank 4 – Page has a clear semantic latency

Page Rank 5 – Interesting Content

Page Rank 6 – Useful (eg How To Page)

Page Rank 7 – News type website

Page Rank 8 – Highly SEO’d Page

Page Rank 9 – Secret

Page Rank 10 – Website owned by a Googler / Major Government

The Page Rank of 9 is a secret known only by staff at Google, although it is thought to apply to groups of web pages, and be calculated via a pagination probability vector.

Google assesses the blend of basic Page Ranks that link to a page, and then assign it a secondary decimal value which is the green Page Rank that allows it to rank websites. This can also be seen in the Googler tool kit as a green bar (incidentally, green is Sergey Brin’s favourite colour):

How Google uses basic Page Ranks to calculate the Green Page Ranks for a page

Once the googler has done the calculations about how many green page ranks a particular page should be awarded, this figure is stored and then used every time Google has a search for one of the keywords on the page. All of the results are simply ordered in terms of the number of green Page Ranks that the websites have.

Getting more green page ranks can be quite tough, but asking for links from other websites that also have a lot of green page ranks to share is a good method. It is also important to get a lot of basic page ranks that are of the same type as your website, so if you have a news website, it is a good idea to get lots of other websites with Basic Page Rank scores of 7 to link to you.

Happy optimising.

Namaskara

Tags: latent eigenvector construct, page ranks, SEO

What makes a good keyword

Sep 28

Posted by Artichoke in SEO | No Comments

There are two questions that come up a lot whenever I speak at a conference. The first is whether I will give an autograph, the second is what makes a good keyword. The answer to the first is yes, the answer to the second is a bit more complicated.

A keyword is used by people when they are trying to find something using a search engine like Ask or Hotbot. The user enters the word into the search box, and then the search engine machine takes the word and finds information about it. Think about the search engine like an amazing lock that opens millions of doors, and the keyword as a word that is a key to just one of those doors. When that key is put into the searcher, it unlocks the door and allows the user to get the information that they want.

Knowing which keyword is right for your website is a fairly complex process and when I am providing a keyword for a website, it can take a lot of work to thoroughly investigate the various semantic paths that are possible. For a website that sells a particular product, it is important to look at the various different products on the website. I use a range of special tools including dictionary.com and the thesaurus on Microsoft Word (power tip: highlight the word and press <shift>+F7 and you will get a list of synonyms).

I will usually make a semantic hierarchy diagram like this one:

How a semantic hierarchy looks

This is then provided to the client in order to explain what a user is looking for when they are looking for a product. For a website or web page selling something like dog food, I will create a number of keywords that users are likely to be interested in looking for. Examples would be “canine nutrition”, “labrador meals”, or “Chihuahua Cheese”.

These words should then be inserted strategically throughout the page into the various hotspots like the H3 and Alt Tags. Remember to add them as appropriate to the Meta Keywords element – they should be done alphabetically in order to match the eigenvector distribution patterns that the Googlers look for.

Once Google has visited the page and read the code, they will see the keywords that you have put into the page and make you number one, or at least put you into their results. You can see how well you are doing in Google by searching for your keywords and then seeing where your site ranks. I like to click on the results.

Happy Optimising.

Namaskara

Tags: Eigenvector Distribution, keywords, meta keywords, SEO

The New Googlle Logo

Sep 27

Posted by Artichoke in SEO | 1 Comment

I was just doing some advanced research about some cutting edge SOE techniques for a presentation and training session I will be running later this month, when I noticed a stunning change to the Google home page.

It looks as though the company has rebranded as Googlle – with two Ls:

Is it possible that the Welsh have taken over Google?

One possible reason for this change is that the company has been taken over by the Welsh. This is not as unlikely as you might think. Despite their reputation for being short, thick, and poor, the Welsh are actually quite astute when it comes to business, and thanks to the wealth of gold buried in their mountains, it is quite conceivable that they have sufficient resources to take over a large web searching engine company like Google.

I for one welcome our new Welsh leaders, and look forward to the chance to pit my wits against them in the never ending challenge of getting great rankings for my many fortune 500 clients.

heddwch.

Edit: 8:33pm

It seems as though I may have jumped the gun a little bit on this post. Apparently the ll refers to this being Googles eleventh birthday, however I would still recommend being careful about the Welsh.

Namaskara

Tags: Google, Wales, Welsh

SEO ★ Cock Stars

Can I Haz Rankings? Oh Yesss!

Archive for category SEO

Blackboard Monday: Replicate Content

What is Replicate Content?

How do I do replicate content?

Why would I want to do replicate Content?

Getting Recopricul Links

How to get repricol links

Top Reciptricul Link Tips

Alt Texts – A Massive Missed Opportunity

Blackboard Monday: You Need Loads of Links

Don’t forget to link to your SOE Company

Links

Keyword Density

Link to SEO Company

Hidden Masonic Symbolism in the Google Home Page

Route Augmentation with Interaction Probability Vectors

Page Ranks – Google’s Measure of Web Link Quality

What makes a good keyword

The New Googlle Logo

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